At Trenza Verde, we’re on a mission—and it’s a powerful one. We’re here to share stories, articles, and real-life examples of companies, entrepreneurs, and original thinkers who have taken a bold leap into building incredible businesses inspired by the Circular Economy era. Why? Because one of the most important reasons is to show you that you can also choose a more eco-friendly future and build a thriving business for yourself and your community.
This week, we’re shining a light on Paguro, a company that creates decorative pieces, furniture, vases, and plant pots—using what many would consider waste or rubble (think bricks, glass, cement, concrete, tiles, granite, etc.).
Paguro is all about sustainability. Its main resource? You guessed it: construction debris. These discarded materials go through a treatment process and are then transformed into raw materials used to craft beautiful, design-forward decorative pieces—on par with the most prestigious interior and exterior design brands out there.
This Colombian company, based in Bogotá, has developed an entire product line made from repurposed construction debris—like glass, concrete, bricks, tiles, and more.
Each of their creations is considered a form of craftsmanship, since every finished piece has a one-of-a-kind finish, shaped by the unique materials recovered and used in the process of bringing that new design to life.
Their product catalog includes items like: bases and holders for kitchenware and utensils, bowls, decorative home accents (like incense holders and candle stands), furniture (side tables and custom pieces), coasters, and plant pots in all shapes and sizes.
Their concept is fresh, minimalist, and deeply inspired by the natural beauty of Colombia. In fact, their pieces are directly influenced by the country’s flora and fauna—even reflected in how they name the items in their collection.
We absolutely fell in love with their catalog and truly believe Paguro has massive potential to make a mark in international markets.
You can help more people discover this amazing initiative by sharing this article and following PAGURO on social media—you’ll fall in love with their products too.
We hope you enjoyed this article. And don’t forget: you could be part of our weekly features and become the next Circular Economy success story in Latin America.
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